Rishi Aacharya Mentoring Logo

Smashing Logos

Friends, the world today is a world of business where tough competition is always on. Every business wants to make an indelible impression on the market, and we are sure your business would do just that. But as you see in the marketing and advertising fields, almost all the business brands are represented through some […]

Top firms’ logo colour tricks — and how to design your own

An excellent logo represents its brand. Consider McDonald’s and Apple. Their logos are shorthand for the company. Logos are brand symbols. Many logos contain a hidden meaning, often the company’s past or a visual pun. Branding is about storytelling—how it’s people connect. Colour also tells a logo’s story A brand’s logo colour can convey a […]